Hey, Your Repricer Just bit You in the A$$

Buy Box Amazon FBAJust a small lesson why you really need to think and plan correctly when using a repricer. I’ve been selling an item and shared the Buy Box with several other sellers and everyone got a fair share of the sales action. Profits were, decent sales for everyone involved until “YOU” came along with your repricer wanting the Buy Box all for yourself. “You” configured your repricer to always stay 2 cents below everyone else and suddenly my sales went to zero. Did you really think everyone else would just sit idle and let you have all the action? [Read more…]

Amazon FBA Pricing Strategy: The Race to the Bottom

Amazon FBA Repricing Strategy

Amazon FBA Repricing Strategy

If you are selling products through Amazon FBA you are most likely familiar with pricing, automated repricers, and the crazy race to the bottom that is often wiping out profits for everyone involved. Automated repricers are used to by sellers to maintain a presence in the “Buy Box” and to have sales – even when a competitor is trying to outbid everyone else.

While repricers and repricing are great tools to keep your sales going, they are also a pain the rear because if a bidding war gets started the profits usually go out the window – for everyone involved. Some people participate in these price wars at all cost – especially when they want to hurt a competitor hoping that the other guy blinks first (gives up) or runs out stock allowing prices to return to normal levels. [Read more…]

Net Services USA LLC 10th Year Anniversary

On April 4th in 2002 I founded and registered my own business and have been in business ever since. I just filed the annual report for my business with the State of Colorado. It has been a wild ride with lots of up’s and down’s, but more important – it has been a lot of fun. If you own a business and want to be successful, I think it is extremely important that you are passionate and that running the business is fun. For me it has been a lot of fun. [Read more…]

My Content Strategy for 2012

In this article I am going to talk about a very important part of my online strategy for 2012. And while this article describes my strategy, this strategy is something you should consider for your website as well. The year 2011 has shifted things around quite a bit and while it was already important to have good content on your website, the level of importance has gone up dramatically. I have already started implementing parts of this strategy and will expand on it even further for 2012. [Read more…]

WordPress Plugins You Need to Have: Sharebar Plugin

WordPress is my favorite platform for my own and for client websites. WordPress is easy to configure and easy to use once everything is setup. While WordPress is easy to install, it requires a little tweaking to have it look and work the way you want. Nothing earth-shaking depending on how far you want to push things, but the more complex your business model and what you are trying to do it might get difficult. [Read more…]

Online Marketing Help For Local Businesses

Going online, pretty much any business will face fierce competition. Often the local market is even more difficult to tackle and outranking local competitors seems impossible to some. Competing with large brands is quite a challenge and it can really be an issue if those brands are competing in your local market, too. Furthermore, localized search engine results might push your “normal rankings” down – literally making your website go dark when it matters most. Google Places, Bing and Yahoo local listings are cluttering up the “normal” search results design and for a business that is not listed as part of the local programs of the search engines it is difficult to even show up on page #1 of the search results accordingly. [Read more…]

Your Website Performance Is Important

Having your website online is a good step, but you also need to make sure that your web hosting provider is a good one. For one you want to make sure that your website is up and available at all times. You also want to make sure that your web hosting provider gives you good support and service and does not over-charge you for web hosting. That does not mean you should go for the cheapest web hosting provider out there, but there is no need to pay a fortune either. [Read more…]

Do You Really Need A Facebook Fan Page?

If you read the media, watch the news, and follow certain news outlets (blogs, etc.) you might think that any business that does not have a Facebook Fan Page is doomed. You might get the impression that Facebook fan pages make a lot of money and that every business should really jump on the bandwagon immediately. But is this hype about Facebook fan pages justified? Will your business need a fan page to succeed online? [Read more…]

Google Adsense Tuning And How To Place Ads Inside A WordPress Article

A few weeks ago I was invited by Google to a Google Adsense Special Event they were holding at the Google office in Boulder, Colorado. The event included some generic PowerPoint presentations and some solid advice. I was also matched up with a member of the Google Adsense team for a one on one review of my account and my main website. This one one one session was very interesting and since then I have been playing with different Google Adsense variations. [Read more…]